Google Panda Penguin - Zoo Roll-Out

Google Panda Penguin - Roll-out

Google Penguin & Panda Updates

If you're only just receiving the latest Google Panda and Penguin update news and updates recently where have you been? These Algorithm changes are probably the biggest in Google's history of Seo and search engine result processes.

In February 2011 Google began it's structure changes for Ranking and many websites were beginning to see the effects with dramatical changes in positioning therefore effecting traffic and daily visits dramatically. Websites that were forcing Seo methods or using bad linking structure such as 'bad neighbourhood' links or spamming were dropped from results.

What is Google Panda Exactly?

The Google Panda update has changed the process of ranking a website for positioning in result pages. The process was created with artificial intelligence and a more sophisticated and scalable way than previously ever used.
New concepts were, Design, Trust worthiness, Speed or load times and return probability.

Following the Google Panda update another roll-out called Google Penguin started on 24th April 2012 affecting 3.1% of all English language search queries.

Resolving the effects of Google Roll-outs

Monitoring the situation with the changes can be found via the official Google Blog http://googleblog.blogspot.co.uk/ or Internet and Google Guru Matt Cutts Blog Page.

The guidelines are pretty simple in terms of counter-acting if your business has been effected. White Hat Seo methods.
Rewarding High Quality Web Sites. Using the guidelines for your website working alongside your Google webmaster tools session. https://www.google.com/webmasters/tools/home?hl=en

• Check your website for errors
• Sitemap Included
• Roots.txt added
• Load times - On-site content Images
• Duplicated content
• Keyword spamming
• Bad Neighbourhood links
• Unique Meta Tags for each URL
• No broken links

The social side to building Authentication for Google Knowledge and marketing for trust has become a major factor. Social website such as Twitter, Facebook and Linkedin.

The penalisation of websites during Google Panda are already confirmed as part of:

• Using hidden text on links
• Using sly re-directs
• Having pages with irrelevant Keywords on your website
• Using paid link farms
• Using mass submission directories

As a small business seo provider monitoring the changes of the Google Panda and Penguin process has been important to all optimisers across the globe but it has given a fair structure to quality search results for the smallest of busiensses trading or advertising on-line to corporate companies that try to dominate searches through ill gains and Black Hat methods. 

Google updates are here, the future is bright, bring on the next Google Zoo animal.

Website Templates

In desktop publishing, templates are pre-designed documents that we can use to create business cards, brochures, greeting cards, or other desktop documents. Some types of templates include:

• Mix and match elements — using a Wizard or by choosing items from a list that the software assembles into our final product.
• Pre-designed formats for documents where all we add are our own words in place of dummy or placeholder text. Graphics and typestyles are part of the template.
• Pre-designed formats for documents that have placeholders (grid lines, boxes, dummy text) for key elements — text and graphics. We add our own text and graphics and choose the appropriate typefaces.

Website Templates

Many programs include their own set of designer templates for a variety of documents. You can also design and save your own templates. At the end of this article find links to hundreds of free templates. Let's look at some of the ways that templates can work for you.

Pros & Cons of Using Website Templates

You might have heard (or even thought it yourself) "Real designers don't use templates" or, "Templates are a substitute for real design." But there are times when using one is the most appropriate choice. Some times and ways that templates can work for you:

• Save time with templates.
• Offer your client a less expensive alternative to your original, made completely from scratch designs.
• Use templates for routine forms for your own use (invoices, etc.) so you can spend more time on client work.
• Maintain consistency with newsletters or between related marketing pieces.
• If you're a non-designer, use templates to give a more professional edge to your own marketing materials.
• Build your first Web page with templates until you become more comfortable with Web publishing.
• Maintain page-to-page consistency in a large Web site and simplify updates.

Remember, in many cases Website templates are designed by well-known web designers. We often look at the work of others for inspiration, using templates is simply another way of borrowing from the talents of those around us. Starting with a template is a smart idea. However, there are still many ways to personalize them without sacrificing the benefits of speed, variety, and consistency.

Footers, style sheets and colour variations are changeable even with a template.

Google+ Plus Project

Social networking and social interaction has become a huge marketing business and Google has been working hard to catch up with rivals Facebook. Google+ or the Google Plus One Button is a powerful new tool that will soon allow Google users to share websites and web content the same way as Facebook users are currently now able to do with the Social Bookmark Like button.

It’s not surprising to any online marketing companies that Google has followed suit. After all, Facebook’s Like Button was a viral marketing piece of technical brilliance.

Millions of websites around the world have since added the little buttons or coding to their websites, allowing visitors and web users to not only voice their approval, but to also share with their hundreds or thousands of friends, not a lenthly process but it alkl happens within a few seconds. Today, you’re unlikely to find a single blog, E-commerce website, or Internet and Online business site without a Facebook Like or Social Marketing button.

So, we welcome Google+ with their version of their own very popular social tool.

http://www.google.com/+1/button/

As Google states, The +1 button is shorthand for "this is pretty cool" or "you should check this out."  It does exactly what it is coded for.

Click +1 to publicly give something your stamp of approval. Your +1's can help friends, contacts, and others on the web to find the best stuff when they search.
There are so many websites out on the net that deserve Kudos!

So, Webmasters, website owners and Marketing Companies, Do You want to put the +1 button on your own website?

Get the Google+ 1 Code

Website SEO Designer in Weston-super-Mare

Website Designers in Weston-super-Mare

Website SEO Somerset

As a Professional website design company in Somerset, so often designed purely for the visual impact that a client will certainly love but is it going to provide them with their initial goal? Making sure each website is built to a high standard for on-site seo or search engine optimised score along with it's layout and content for internet marketing.

As each client and customer needs are so very different, 99% of the time the overall results needed for each customer are exactly the same, whether it selling products or advertising their brand, it's about visibility, where your website appears for your search terms. These search terms are your money making phrases, one keyword phrase can earn a client thousands of pounds appearing on any of the top engines. Alot of this relates to off-site seo work, page ranking and backlinks which no doubt you'll be able to read about through some of the many other blogs.

Most websites can be amended regardless of template layout, coding, design with meta tags, description, keywords, titles, headers, images, load times etc to name a few issues most websites have to even start competing for that Number 1 position on the internet.

Search Engine Positions

The search engines algorithm methods seem to change regularly, or at least every 3 or 4 years, keeping webmasters and companies, SEM and SEO on their toes for seo methods to help the many local businesses across each country worldwide compete for what is the ultimate prize on the search engine results top listing results.

Better Search Engine Positions

Achieving Top positions with SEO is achievable through hard dedictaed SEO or Search Engine Optimising work. Methods over a natural progression of various methods, links, networking, link-building and on-site and off-site SEO work, meta tags, images, alt tags, keyword saturation and much much more seo involved.



SEO Weston



SEO Services in Weston-super-Mare

As a Seo business in Weston-super-Mare we are asked on a regular basis, 'how soon will my website appear on the front pages of the search engines'! This depends on many factors but the less competitive searches can happen within days and the more SEO Competitive search terms within weeks or sometimes months if into the tens of millions of seo search engine results.

Our SEO Team and Website Designers in Weston are able to provide each client a Professional SEO and Web Service that gives a return on investment, be it branding, visibility, marketing or advertising and a better search result positioning through our SEO Campaigns. We work with local businesses such as estate agents, trades, hair salons, boiler engineers to stained glass artist artists. Call us today for a Free Consultation 07939 009153 as most of our clients say, 'We wish we had found you years ago'. My reply is 'It's always better late than never'.



Website Designers SEO Web Marketing 01934 516784